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<!--Generated by Squarespace Site Server v5.0.0 (http://www.squarespace.com/) on Tue, 06 Jan 2009 21:13:36 GMT--><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:dc="http://purl.org/dc/elements/1.1/" version="2.0"><channel><title>Marketing is Your Key to Success</title><link>http://www.simply-home-business.com/success-through-marketing/</link><description></description><copyright></copyright><language>en-US</language><generator>Squarespace Site Server v5.0.0 (http://www.squarespace.com/)</generator><item><title>Home Business Marketing</title><category>Marketing</category><dc:creator>Achieve Marketing</dc:creator><pubDate>Wed, 09 Apr 2008 18:25:39 +0000</pubDate><link>http://www.simply-home-business.com/success-through-marketing/2008/4/9/home-business-marketing.html</link><guid isPermaLink="false">215260:2158367:1750144</guid><description><![CDATA[<p><strong>Marketing is the engine of home business success.</strong> If I could only give you one tip, one suggestion about how to build a successful home based business it would be this:</p><p><strong>Think of marketing as a process, an on-going cycle of business activity which can be duplicated and used over and over again.</strong>&nbsp;</p><p>One of your first projects is to design and build your marketing strategy and write a marketing plan that will serve as a roadmap keeping you and your business on track--on time and on target. Choose your marketing tactics carefully and choose a minimum of 5-6 tactics (both online and offline).</p><p><strong>Offline marketing strategies and tactics include:</strong></p><ul><li>Fliers</li><li>Newspaper ads</li><li>Business cards</li><li>Radio ads</li><li>Public speaking</li><li>Free workshops or seminars&nbsp;</li></ul><p><strong>Online marketing strategies and tactics include:</strong></p><ul><li>Blogging</li><li>Social marketing</li><li>Google AdWords</li><li>Pay-per-click (PPC) campaigns</li><li>Email lists and email newsletters <br /></li></ul><p>There's a master out there--a master of marketing according to a roadmap that keeps you on track. His name is Robert Middleton and his business is <a href="http://www.actionplan.com" target="_blank" class="offsite-link-inline"><span class="offsite-link-inline">Action Plan Marketing</span></a>. Robert has Free Stuff for your home business start up at his web site that I recommend you take advantage of:</p><ul><li><a href="http://www.actionplan.com/freestuff.html" target="_blank" class="offsite-link-inline">Marketing Plan Start Up Kit</a></li><li><a href="http://www.actionplan.blogs.com/" target="_blank" class="offsite-link-inline">More Clients Blog</a>&nbsp;</li></ul>]]></description><wfw:commentRss>http://www.simply-home-business.com/success-through-marketing/rss-comments-entry-1750144.xml</wfw:commentRss></item></channel></rss>